Decision templates
Each one starts from a real dilemma and sets out the criteria people usually argue about. Pick the closest and adapt it — the structure is a starting point, not a form to fill in.
People & Hiring
Comparing two final candidates
Compare final candidates against the criteria the role actually needs, make panel disagreement visible, and keep the reasoning behind the hire.
Levelling a role
Decide what level a role sits at, with the scope and expectations written down rather than negotiated case by case.
Restructuring a team
Weigh a team restructure against the alternatives, including doing nothing, and record why the shape changed.
Product
Prioritizing features for a quarter
Rank competing roadmap candidates against explicit criteria, so the cut line is defensible when someone asks why their item missed.
Build or buy
Compare building in-house against buying, with the assumptions about maintenance and lock-in made explicit.
Sunsetting a feature
Decide whether to retire a feature, with the affected users and the true maintenance cost on the record.
Marketing
Choosing between campaign concepts
Compare campaign concepts on agreed criteria so the choice is not settled by whoever presents last.
Reallocating channel spend
Decide how to split spend across channels, recording the assumptions each split depends on.
Strategy & Leadership
Entering a new market
Structure a market-entry decision, with entry mode, cost and the conditions for reversing it made explicit.
Evaluating a partnership
Weigh a proposed partnership against its alternatives and record the conditions that would make it worth ending.
Operations
Selecting a vendor
Compare vendors against weighted criteria, including the switching cost that usually goes unwritten.
Changing a process
Decide whether to change a working process, weighing disruption against the problem it is meant to fix.
Finance & Investment
Allocating capital across bets
Split capital across competing internal bets with the assumptions behind each one written down.
Evaluating an investment
Assess an investment against explicit criteria and record the assumptions the case depends on.